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06 February 2015

Speed up and Get Stylish with Philips!

Speed up and Get Stylish with Philips!
o    Vanity will finally pay off with #PhilipsSpeedStyle
o    Flaunt your stylish best this Valentine's
o    Winners get the chance to meet Alia Bhatt and Arjun Kapoor
           
Philips India, the leading lifestyle brand for male and female grooming gadgets, brings to you this Valentine's Day an opportunity to show your styling prowess and get rewarded for it! Beginning 5th February, participate in #PhilipsSpeedStyle and get to meet Arjun Kapoor and Alia Bhatt! Philips India invites you to style yourself, smartly and speedily, using the Philips styling products, post your picture and voila! – get a chance to meet your celebrity Valentines. With Philips styling gadgets for men and women flaunt new styles and deliver a new style statement, everyday! 

Philips SpeedStyle stations will also be set at the following colleges-

·         Bangalore
o   Jain College – JP Nagar – 9th February'15
o   Jain College – KR Market – 10th February'15
o   Garden City College – 12th February'15

To participate in #PhilipsSpeedStyle, visit the Philips Men (https://www.facebook.com/PhilipsMen.in) or Philips Beauty India (https://www.facebook.com/PhilipsBeautyIN)Facebook page and logon to the SpeedStyle tab click on the participate button and select a Philips Styling product for use. The SpeedStyle app will first click a pre-styling photo. The participant will then have to use a styler/trimmer/straightener and style themselves as fast as possible. Once done, the participants will be required to click a post styling picture and upload on the SpeedStyling tab. The interval between both these uploads will be automatically recorded and the participant's pre and post styling photos will be posted to their Facebook Timelinewith the #PhilipsSpeedStyle.

Ms. Anurita Chopra, Marketing Director – Personal Care, Philips Consumer Lifestyle India says, "Youngsters love latesttechnology; new styles and can't wait to try them out! Therefore we bring grooming gadgets suited for their lifestyle and personalities, delivering quick styling with effective results. Through #PhilipsSpeedStyle we are giving youngsters an opportunity to celebrate Valentine's season with all the things they love- styling, speed, social media, selfies and gadgets that make new looks possible! Philips is providing the freedom and gadgets to style; all you have to do is bring your speed and show the world how stylish you can be using the Philips SpeedStyle app!"

Check out these cool videos on YouTube that are bound to pique your interest!  

              

One can also participate in #PhilipsSpeedStyle by visiting Philips SpeedStyle stations at
·         Infinity Mall, Malad, Mumbai (7th and 8th Feb)
·         Great India Place, Noida (14th and 15th Feb)

Philips SpeedStyle stations will also be set from 5th to 20th February at the following colleges-

·         Delhi
o   KMC – 9th February'15
o   SRCC – 10th February'15
o   Ramjas College – 11th February'15
o   Khalsa – 12th February'15
o   Hindu – 16th February'15
·         Mumbai
o   MMK College – 9th February'15
o   Thadomal – 10th February'15
o   Atharva College – 16th February'15
o   Thakur College  18th February'15

The most stylish and speedy of the lot will get to meet the young and vibrant brand ambassadors of Philips! Grand Prize winners i.e. one female and one male will meet Alia Bhatt and Arjun Kapoor respectively. Everyday lucky winners will be picked - one female and one male who will win Philips goodies and vouchers for fun dates. The participation for the campaign closes on 20th February'15.

Philips recognises the changing needs of the modern, evolved consumer and understands the need and emphasis on carrying new looks and changing styles more often than ever. Philips steps in as your style partner and allows you to quickly and easily style yourself at home using products like Philips KeraShine Straightener, Philips KeraShineAirStraightener for women and ProSkin Advanced and Laser Guided trimmers for men.

About Royal Philips
Royal Philips (NYSE: PHG, AEX: PHIA) is a diversified health and well-being company, focused on improving people's lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle and Lighting. Headquartered in the Netherlands, Philips posted 2014 sales of EUR 21.4 billion and employs approximately 105,000 employees with sales and services in more than 100 countries. The company is a leader in cardiac care, acute care and home healthcare, energy efficient lighting solutions and new lighting applications, as well as male shaving and grooming and oral healthcare. News from Philips is located at www.philips.com/newscenter.

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